Changing The Audience

The strange thing about having a working-draft is getting so wrapped up in the audience. You write to the audience. You make the audience, that audience, your number one priority. If that audience doesn’t understand your draft, if they don’t understand what you’re writing, then you need to rework, redraft your piece. But the strange thing is you cater towards this audience. Once you get the groove going, once you understand the audience, you become a part of the audience. You yourself are the audience now (for most writers who get into that position anyways). It’s difficult getting into that part of the world, but once you do you never want to leave. That’s the strange thing.

So the difficult thing is changing the audience midway through your piece. You get so worked up on your audience, whether the audience is young, old, witty, funny, smart, or gullible, you make these connections with the audience. It’s as if you grew with your audience as you continued drafting your written piece. This connection, which you never wish to break, has to end up breaking. That’s how you grow as a writer. That’s how you connect with more than just one reader or audience. If you can change your audience midway through your piece, through your artwork, you become such a better writer. You become opened to different perspectives, and who knows, maybe you could potentially get a new idea for the next piece you want to write.

But it’s difficult making that change. As I mentioned, you become a part of the audience. You become so concerned with what that audience thinks or believes, you forget to cater to others. And most importantly, you forget to cater to yourself. You forget the main goal of your writing, of the writing process, and that is to make yourself grow as a person and as a writer. By changing this audience, by changing the direction of your reader, you could fail or succeed. But that’s not the point. If you fail, you fail. If you succeed, you succeed. If you fail, now you know how to approach the idea of changing that direction. If you succeed, you have to keep practicing and making it better.

Changing the audience, whether you fail or succeed, is like changing your direction in your career or goal. You never know what you want, or in general which direction you want to approach in your life. You’re given so many roads to take in life, you can never choose. But you manage to pick a road, a route, and you travel along that direction for a long time. And somewhere in the middle, you come across a new direction. You come across a new idea, but you’ve already traveled so long and so far, so you begin from the middle and continue in the new direction. Don’t think of changing your audience as redrafting a new piece–maybe you do sometimes, but don’t think that way–think of changing your audience as a rest stop to experience new ideas. Think of changing your audience as perhaps an epiphany through your life. When you think of it this way, changing your audience becomes a part of life. It’s difficult, but so worth it in the end.

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